11 Tips to Help Optimize Your Website

Do you know how to check the effectiveness of your SEO and make sure all components are working to give you the best rankings in search engines and avoid Google penalties?

That can be challenging for SEO amateurs and specialists because of the constant effort it takes. Here are some tips to help with your site’s optimization and search engine ranking:

1. Eliminate duplicate content
2. Track keywords in order to verify rankings for each page of your website
3. Keep your meta descriptions to about 150 characters to keep within the Google guidelines
4. Include keywords in your welcome message and a call to action
5. Use keywords in title tags for great optimization
6. Add a keyword to your URL for better ranking
7. Optimize image sizes
8. Add description ALT tags to every image
9. Create a blog and keep it timely
10. Make sure your site is mobile-optimized
11. Make sure your site has a fast load speed time

These are the most important things you can do to your website to keep it ranking high in searches. These key points should be monitored and checked regularly. After all, if you build a great website and no one visits it, is it doing you or your business any good? We never want our clients to lose search engine ranking. If you have any questions or need some help, please let us know. Penguin Suits would love to help you with your successful website redesign.

Debi Lamb-Burrows
Owner/Head Storyteller/Strategist
Penguin Suits
830.816.8238